– To promote and inspire the establishment of high welfare dairies across Britain on the basis of:
Protection for life
Calves stay with their mums and the herd
No artificial insemination (AI)
Cows graze freely on organic pasture
Cows are milked by hand
To educate and campaign for cow protection
– To further sustainable farming and support biodiversity and the environment
– To explore innovative ways of farming and working with bulls